
Skarbi
Gift planning and shared wishlists for the people you care about.
About
Skarbi is a gift planning application designed to help you capture, organize, and share gift ideas. Users can save links, photos, or quick notes to an inbox before assigning them to specific people and upcoming occasions. It is built for anyone who wants to keep track of gift ideas over time and avoid last-minute stress.
The app simplifies the sharing process by generating a single web link for family and friends. Guests can view the wishlist and reserve items directly from their browser without downloading an app or creating an account. To prevent duplicate purchases, reservations are visible to guests but remain completely hidden from the recipient.
Skarbi is available on the App Store for iPhone and stores data locally on your device by default. Users can start for free with up to three people and one shared wishlist, or upgrade to the optional Pro subscription for unlimited lists, unlimited spaces, and occasion reminders.
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Us in the industry labeling this TikTok strategy as organic is very misleading. Even though you could pay $5 for a single UGC video... the time invested to get to that point is significant. We recently built this UGC machine at Blue Throne. It took us like six months to get our first viral video, and that's not one person's time, that's multiple people across multiple disciplines.
The 'organic TikTok' lie: 6 months and a cross-functional team to ship the first viral
Peleg pushes back hard on the framing that UGC/TikTok is free distribution. Even with cheap individual creator videos, the research, scripting, and iteration cost is real. Acquirers treat it as a marketing cost basis, not organic upside — founders pitching 'we grow organically on TikTok' get re-valued downward once the time and creator spend is unpacked.
the revenue per user on the web only paywall variant D was $1.96 on the inapp purchase only that was $29... it's about a 6% drop in proceeds on the web versus the inapp purchase
Web payments at 30% Apple cut is a ~6% wash vs IAP — not the 30% windfall expected
RevenueCat's 4-variant live experiment on Dipsy found web-only checkout netted ~$1.96 per user vs ~$2.03 after Apple's 30% cut on IAP — a 6% gap, not the 30% windfall developers expect. The reason: web flows convert fewer trials despite lower fees. For apps on Apple's 30% standard rate, web billing is worth testing but not the slam dunk the fee savings suggest.
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