WhereToOpen.ai
AI site selection and location intelligence software for SMBs.
AI & Machine Learning·Analytics·Operations & Logistics
About
WhereToOpen.ai is an AI-powered location intelligence platform designed for entrepreneurs opening a new business. It combines competitor analysis, foot traffic data, demographic research, and revenue forecasting into a single report to help users find the best location.
The platform is built for SMBs and entrepreneurs across various industries, such as restaurants, bars, salons, and gyms, who want to make data-backed decisions when choosing where to open their business.
Unlike manual research, the platform generates investor-ready reports in under 60 seconds by cross-referencing real-time data from over 15 sources, including Google Maps, review sentiment, and demographic databases.
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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
I took all the users you know were like unhappy, I asked them to come directly like on Zoom calls. I started working until like 4 a.m. so I had chat with everyone to understand what they were liking. I saw that we had removed stuff that we shouldn't have been removed, so we fixed like a lot the product during that time.
Zoom-Call Every Angry User When A Launch Goes Sideways
When a redesign pushed growth from 40% to 0% month-over-month and customers publicly revolted, Guillaume put every unhappy user on a Zoom call, working until 4 a.m. to find what he had broken. The retention save came from direct conversation, not surveys.
kind of seeing break even as like this equilibrium that you're comfortable kind of like diverging from but then you know you're going to rotate back to versus like when it becomes a capital dependency
Treat break-even as the equilibrium to rotate back to
The healthy mental model for a bootstrapped founder: profitability is the resting state. Raising or spending below break-even is fine as a temporary move when a clear inflection is visible — but only if there's a credible path back to making more than is spent. Avoid the trap of needing more money to burn more money.
There's a play for whatever you're stuck on.
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