PhishGlass
Your AI-powered phishing detector. Don't get scammed again!
Ready to launch?
Submit your product and get discovered by builders and creators worldwide.
Launch Now
FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
I knew it was in beta so I launched it at $9.99 now I after adding so many features and the prod has mature so much it's $4.95 and I want to be seen as an affordable tool not a cheap one right
Raise Prices as the Product Matures — Beta Pricing Signals Cheap, Not Affordable
Fernando intentionally started low for beta, then raised pricing as features and credibility accumulated. He draws a hard line between 'affordable' and 'cheap' — positioning matters as much as the number itself. Pricing is a signal of quality, not just revenue.
utility is really what how you grow and that's like top of the funnel what people think about they don't think oh i want a fishing social network they think i want a tool to know where to go fishing
Utility beats social as the top-of-funnel hook — even for social apps
Fishbrain started as a vertical social network but learned that 'join a fishing social network' doesn't drive app downloads — 'find out where the fish are biting' does. People search for tools, not communities. The community emerges once they're inside the utility. Positioning a social product around its utility value in acquisition, then revealing the community inside, consistently outperforms leading with the social angle.
There's a play for whatever you're stuck on.
Read all 2722 playbooks
Comments
0