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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
I wrote a blog post that evening just saying hey as the first product manager at mint we don't know what's happening but this is why we think you should pay for a personal finance product... then the next day they officially announced... I revised my blog post pretty quickly.
Draft the Blog Post the Night the Rumor Drops — Revise When It's Official
When the Mint shutdown first surfaced on a support forum (before official confirmation), Val drafted a response post the same evening from the angle of Mint's original PM. That pre-work meant Monarch had a polished, credible piece ready to publish within hours of the official announcement — capturing the critical window when millions of Mint users were searching for alternatives. The lesson: preparation at the rumor stage converts black swans into launches.
They had their sort of thing they'll say is like one man three platforms four months was how they built their first version because they weren't even planning to build an app... Paul on their team didn't even have React experience and he just learned on the fly.
Bluesky shipped one engineer, three platforms, four months
Bluesky had no iOS or Android developers and a tight timeline when they realized they needed a flagship app for their federated protocol. One engineer, Paul, learned React on the fly and shipped across web, iOS, and Android in four months. They still only have about three people working on the app today — a benchmark for what a focused crew can ship.
There's a play for whatever you're stuck on.
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