Black Katz
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BlackKatz redefines business management in Brazil with an innovative "all-in-one" solution, merging cutting-edge technology with unmatched financial accessibility. The platform delivers high-converting professional websites seamlessly integrated into an intelligent ecosystem designed for automated sales. Its standout feature is an AI-powered WhatsApp bot that autonomously qualifies leads, answers inquiries, and closes deals 24/7. To supercharge your daily operations, the system features a robust CRM for client tracking and an automated billing module that reduces delinquency without manual effort. All of this is available under a subscription model, completely eliminating upfront development costs or heavy setup fees. It is the definitive tool to digitalize processes, scale revenue, and centralize your entire commercial operation, allowing entrepreneurs to focus purely on strategic growth.
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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
I split this three ways with these two other guys. I just give them the features and the notes and my vision. I probably spend 5 hours, 10 hours a week maximum on this project.
Spend 5–10 hours a week max — design the side project to scale without you
A side project doesn't have to consume nights and weekends if you give the build to two partners on a clean equity split and keep your role to vision plus feature notes. The business compounds without you, which is the whole point of a side project.
It's a good idea to just do some interviews with churning users and understand more deeply what the story is behind things, and then create your categories from there. If you create those predetermined buckets out of nowhere, you might be missing significant cuts that you want to be able to track over time.
Interview churners BEFORE locking in your cancel-survey buckets
Don't ship a cancel survey with buckets pulled from a brainstorm. Run qualitative interviews with churners first, then turn what you actually hear into the predefined options — otherwise your segments will hide the very reasons you most need to act on. Re-open the text field periodically to catch new failure modes.
There's a play for whatever you're stuck on.
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