“Going into subreddits of books, I would create a ChatGPT for their book. It was free, I was losing money on this. The only point of doing this is to have my domain opened by a lot of people so I get more domain authority.”

Burn money on free niche giveaways to harvest domain authority

Giving away small, hyper-targeted versions of the core product — a chatbot for a specific book, influencer, or community — burns money short-term but seeds links and traffic that lift domain authority. Treat the free instances as SEO and distribution, not a feature.