“My personal take: get a user into the app as quickly as possible, get them using it, and then start teaching them how to do it as they get through the app.”

Get users into the app immediately — teach features progressively, not upfront

Jam City taught Michael that users skip tutorials even when they need them. The solution isn't a longer tutorial — it's contextual tips and 'what's new' prompts delivered after the user is already engaged. For apps with inherently familiar mechanics (calendar, podcast player), zero-friction onboarding beats education every time.