“we have a niche tool right very niche a niche small enough that most big companies wouldn't really bother with it but for us as solarpreneurs perfect and I decided we will see if we can grab stuff that people are already doing in our niche and then combine our tool with it so if you uh look for countdown timer stream deck companions we uh created a documentation page that shows very precisely how you use our tool together with this integration for this physical device we also created a video and put it on YouTube”

Win Hyper-Specific SEO By Combining Your Tool With Tools Your Niche Already Uses

Lucas drives 50% of his traffic from Google by writing documentation pages and YouTube videos that combine his tool with adjacent products people in his niche already use, like Stream Deck. These hyper-specific keywords have low search volume but extremely high purchase intent because searchers have a concrete problem and want a solution.