“you just press one button Button you're right there you can see how good it's looking already and I think people really resonated with that”

Remove Sign-Up Walls to Let Users See Value Before Any Commitment

Fernando noticed that competitors required sign-up before users could see any output. By removing the sign-up gate entirely and letting users build a resume instantly, he created a frictionless first experience that converted better. Perceived value must come before any commitment ask.