PullUp

Pullup is a social activity platform web app designed to make socializing easier and more memorable by curing FOMO and helping users discover local events. Rather than letting memories disappear after an event, Pullup allows attendees to collaboratively turn the night into an endless, shared story.

Core Features for Event Creators

• Event Studio & Form Collection: Pullup replaces disconnected tools like Google Docs and spreadsheets by integrating native Form Collection directly into the event RSVP flow.

• The Impact Profile: This dedicated page acts as a dynamic media kit, replacing outdated pitch decks with a transparent, data-backed snapshot of a creator's track record. It showcases verified metrics such as total completed events, average ratings, verified lifetime footfall, sponsor link clicks, and global lead conversion rates.

• The Sponsorship Engine: Organizers can secure upfront capital through two distinct models: Itemized Sponsorship (listing specific needs like a DJ booth with individual price tags) and Crowdfunded Sponsorship (setting a flat minimum or maximum rate expectation).

• Escrow & Transaction Security: When a sponsor backs an event, funds are securely frozen in their digital wallet. Once the creator accepts the sponsorship, the funds are officially released, and the item is marked as secured to prevent duplicate funding from other brands.

• Dynamic Sponsorship Tiers: Creators define Standard, Premium, and Headline sponsor tiers using a Drag-and-Drop Perk Customizer. Perks include pinned chat shoutouts, "Presented by" co-branding, and Automated Ticket Granting, which instantly mints and deposits VIP tickets directly into the sponsor's wallet upon funding acceptance.

• Instant Recap Generator: Immediately after an event ends, Pullup automatically packages performance data, 5-star reviews, and turnout metrics into sleek, ready-to-share graphic stat cards.

The Attendee Experience

• Crowdsourced Memories: The platform operates on the philosophy that "the crowd is the camera". Attendees contribute their raw POVs and unfiltered highlights into a shared grid, immortalizing the collective experience.

• Event Discovery & Verified Vibes: Users can navigate live highlights on a map to find events and read raw reactions and ratings from people who actually attended.

Creator Verification & Trust System

Pullup uses a metric-driven verification system based on actual in-app behavior, specifically evaluating the total number of completed events and the completion rate.

• New (Level 1): Creators with zero completed events are restricted to a $500 maximum sponsorship request cap for their first event to limit platform liability and sponsor risk. They can link external portfolios (like Instagram or X handles) as a secondary filter to prove their real-world reputation.

• Rising (Level 2): Creators who have successfully completed 1 to 3 events unlock a $2,000 request cap.

• Verified: Creators meeting the full platform metrics unlock an unlimited sponsorship request cap and receive immediate fund releases from escrow.

Developer Ecosystem & APIs

• Checkout: Enables ticket purchase surfaces directly from a developer's own website or server, sending buyers to Pullup Pay.

• Moments: An event highlight API that fetches paginated highlight data and assets to build custom event experiences.

• Webhooks: Provides signed purchase notifications and instant automated data delivery for external testing and endpoints.