OCD SensAI
ERP only works if they practice
What is OCD SensAI?
OCD SensAI helps licensed therapists deliver OCD treatment between sessions. The web portal at ocdsensai.com is free for clinicians. Therapists assign exposure hierarchies, Acceptance and Commitment Therapy (ACT) values work, and homework, then review anxiety ratings, assessments, and practice data. Patients use the OCD SensAI app on iOS and Android. The app includes Exposure and Response Prevention (ERP) tools and an AI coach built to avoid giving reassurance, so it does not feed the OCD doubt loop. Therapists can also create immersive 3D exposure environments that patients open in the app or on a VR headset. The therapist portal is free. The patient app is $18 per month after a 7-day free trial. Clinics can optionally pay for patient seats. OCD SensAI supports clinician-led care in the United States, Canada, and Mexico. It does not replace a therapist.
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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
right when we launched the app wrestling season just started our revenue you know was climbing up as we started to figure out marketing by that time we were in the middle of wrestling season there was a big demand for our app since a lot of the combat sport athletes needed to cut weights
Design Niche Utility Apps For Re-Activation Across Seasons Not Continuous Daily Use
Cut Coach's revenue tracks wrestling season because users only need it in the run-up to a competition, not year-round. For niche utility apps, retention isn't continuous daily engagement — it's reliably pulling the same user back each cycle (season, event, fight camp). Design the comeback, not the streak.
I decided to make like a new campaign where I would do the free redesigns for these big brands and WOP was the first one that I did. I redid the landing page, redesigned the hero section and made a post about that and the post blew up to like 110k views overnight. Even though WOP itself didn't notice me, at this time I got around 10 to 12 call bookings overnight and closed the majority of them.
Free Public Redesigns Of Big Brands Generate 10+ Overnight Call Bookings
After being rejected from every UX/UI design role he applied to over summer 2024, Mark pivoted to publicly redesigning big brand landing pages and posting them on X. His first attempt on WOP hit 110k views overnight and produced 10 to 12 call bookings, which he closed to launch his agency.
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