IndieDeveloper.org
Discover independent developers and what they build
What is IndieDeveloper.org?
IndieDeveloper.org is a free community directory for independent developers, makers and builders. Discover the people behind indie projects, explore their tech stacks, and browse makers by specialty or tool, including SaaS, web apps, games, open source and no-code. Developers can contribute a profile through a GitHub pull request, sharing what they are building and the tools they use. The site also publishes articles for independent builders. Built solo. Shipped together.
Ready to launch?
Submit your product and get discovered by builders and creators worldwide.
Launch Now
FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
we actually view yes we have the top down view but we're mainly thinking bottoms up and so we treat each channel as its own growth engine and actually our biggest one still is Google and Google search and so what we're doing is like that we're obsessed of okay how do we make really great ad copy how do we localize it to all the geos how do we have really high converting landing pages
Treat each paid channel as its own bottoms-up growth engine with a specific bottleneck
Rather than allocating a $100M budget top-down across channels, ElevenLabs treats each channel as a standalone business with its own optimization loop. Google gets obsessive attention on copy, geo localization, and landing page CVR; Meta gets high creative volume plus quality control. The question is never 'what percentage goes to channel X' but 'what is the next specific bottleneck limiting this channel's 20% week-over-week growth?'
Post it on Twitter, on YouTube, on Reddit, on TikTok — wherever you think your potential clients hang out. Most projects don't fail because they're bad; they fail because nobody ever heard of them.
Post Everywhere Your Potential Clients Already Hang Out
Distribution is the launch plan; the platform choice should follow the audience, not personal preference. Floren treats shipping without promoting as guaranteed failure — obscurity beats bad products every time.
There's a play for whatever you're stuck on.
Read all 2722 playbooks