GTM Brigade
Turn LinkedIn conversations into warm B2B pipeline
AI & Machine Learning·Social·Marketing·Sales & CRM
What is GTM Brigade?
GTM Brigade is LinkedIn lead generation for mid-market B2B teams and LinkedIn agencies. Your team comments where buyers already talk, and sales gets warm leads from your competitors' audiences.
It learns your ideal customer profiles from your website, builds a custom feed of buyers, competitors and industry voices, spots buying signals every day, and drafts comments from your knowledge base. Nothing is posted until you approve it.
Paste any post, yours or a competitor's, and everyone who engaged becomes a lead scored against your ICP and matched to HubSpot, Salesforce, Pipedrive or Attio. Everything also runs from Claude, ChatGPT, Gemini or Perplexity through the GTM Brigade MCP.
Get a free LinkedIn audit with no account needed, or start a 7-day free trial with no credit card. Plans from $83/month billed annually.
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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
I have a thousand books around my house you open up the it's all just a different flavor of the same meal and figuring out what your flavoring is and saying I don't I can serve the same meal it's just going to have a different flavor
Season the same meal your own way
Stop hunting for a topic nobody covers. The 'meal' is allowed to be the same as a thousand other creators — productivity, marketing, fitness — and your seasoning is the overlap of identities you already carry (single mom, two exits, anti-burnout, etc.). The Venn diagram of who you are is the moat, not the topic.
your worst nightmare is you work on something for two months with some guy you soft launch it to like let's say just their newsletter or they just tweet it out the reception isn't great and they cancel the whole project and you lost two months of your life
The two-month soft-launch failure mode that kills the project
The defining launch risk in creator partnerships: two months of build, one soft-launch to a newsletter or tweet, flat reception, project cancelled. Two months gone. Baking failure into the studio model — short pre-validation cycles, smaller bets, faster reads — is the hedge against the worst case.
There's a play for whatever you're stuck on.
Read all 2722 playbooks