Dialinger
Simple, reliable, affordable — and backed by genuine support
What is Dialinger?
Dialinger is a business phone system built for startups, freelancers, and small businesses who need reliable calling and SMS with a local presence — without paying for enterprise features they will never use.
Most communication tools on the market are designed and priced for enterprises. Smaller operators are forced to pay for power dialers, AI agents, and analytics dashboards they have no use for. There is almost nothing built specifically for businesses that just need calling and SMS to work — simply, reliably, and affordably.
One flat plan, no hidden tiers, full feature access for every customer. Honest support from a real person — not a ticket system.
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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
We ran a test where we had monthly without a trial trying to push people to annual. It did — we did see more people use the annual option. But ultimately long-term it didn't work out. It ended up with a 17% drop in realized LTV.
Removing the free trial on monthly to push annual caused a 17% LTV drop — hesitant users need an on-ramp
The now-common tactic of hiding the free trial on monthly plans to coerce users into annual backfired for Reading.com. Users willing to try a monthly plan but not commit to annual are often moderate-confidence users who convert well over time — removing their on-ramp eliminated them from the funnel entirely. The experiment is a cautionary counter-example for apps with high-consideration purchases where trial friction matters more than annual adoption rate.
Every single person who comes on a call with me has already binge-watched the YouTube channel. It's as if it's our third call. When your time is very valuable and constrained, everything you do has to be serving — and this is about hiring.
YouTube Channel as Recruiting Funnel — Candidates Arrive Pre-Sold at "3rd Call" Level
Cliff's personal YouTube channel wasn't built for marketing — it was built to document company-building philosophy and attract operators who already deeply believe in the mission. By the time a candidate gets on a first call with Cliff, they've watched hours of content and feel like they know him. This compresses the trust-building phase of hiring from months to a first conversation, a compounding advantage that gets more valuable as the company scales.
There's a play for whatever you're stuck on.
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