ClientGuard
How exposed is your agency to losing its biggest client?
What is ClientGuard?
ClientGuard measures customer concentration for agencies, consultancies and service businesses. Upload revenue by client from QuickBooks, Xero, FreshBooks or a spreadsheet and get a 0 to 100 risk score with your top three clients in seconds, free and without an email. Any client above 25 percent of revenue is flagged red.
The full audit, 39 USD once, is emailed within a minute: the top 10 clients ranked with flags, the Herfindahl-Hirschman Index, a benchmark and a 12-step plan written for your numbers, from retainer terms to pipeline targets. Files are processed in memory and not stored, and there is a browser calculator for typed figures.
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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
All the apps that have some kind of AI usage are finally accelerating this trend because they've got no other choice. The AIP makes a lot of sense where you can buy credits on top.
Hybrid monetisation is coming — AI apps are forcing the issue
Thomas Petit has advocated for hybrid monetisation (subscriptions plus credits or consumables) for years, but adoption has been slow because complexity was prohibitive and low-hanging fruit remained in pure-subscription optimisation. AI-powered apps are breaking the logjam: usage-based costs make a credits model economically necessary, and they are pioneering the flows that other app categories will eventually copy.
focusing basically says maybe we build for trucking companies for one to two years and then we expand later into construction the features the content the marketing the channels all the goto Market strategy it's all going to focus on either that one vertical
Focus on one vertical with a planned expansion sequence, not a permanent niche
'Niching' locks the brand to one vertical forever; 'focusing' picks a starting vertical with a documented expansion path. ConvertKit started with food bloggers, then expanded every 1-2 years to adjacent audiences. Pick a launch vertical that's easy to enter and write down the next two — the second market isn't a pivot, it's the plan.
There's a play for whatever you're stuck on.
Read all 2722 playbooks