Azeroth Survivors
Fan-made guide to Azeroth Survivors: classes, builds, zones, tier list and cards.
What is Azeroth Survivors?
Azeroth Survivors Guide (azeroth-survivors.com) is a free, unofficial fan-made guide for Azeroth Survivors, a survivors-style roguelike with a World of Warcraft flavor. It covers classes, recommended builds, zones, a tier list and cards for new and returning players. Unofficial fan guide; not affiliated with the game developer or Blizzard Entertainment; all trademarks belong to their owners.
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If we do find from ASA we find some things that are high performing we can obviously bring it back to our general ASO — and there's also the whole MMP angle there with ASO like trying to really make sense that if this is the keyword that is only driving monthly active usage or is it driving real subscription.
Let Apple Search Ads tell you which keywords actually drive subscriptions — then move them organic
Running Apple Search Ads alongside organic ASO isn't just a spend decision — it's a measurement tool. Paid search reveals which keywords convert to paying subscribers, not just installs or MAU. Once a high-monetization keyword is identified through ASA data, fold it into the organic keyword bank to capture free traffic with proven LTV.
Don't go build an app and have this if-I-build-it-they-will-come kind of mentality — you need some level of built-in marketing.
Distribution Built Into the Niche Beats Marketing Bolted On After Launch
Distribution is not a marketing problem to solve post-launch — it is an architectural decision made before building. The best solo app developers pick niches with inherent distribution: hobby communities that share app discoveries, professional networks with word-of-mouth, or content channels already producing the keywords users search. Niche selection and distribution planning are the same decision made simultaneously.
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