AutoCaption
AutoCaption.app for editable video captions.
What is AutoCaption?
AutoCaption makes an AI caption generator and short-form video editor that runs in the browser. It transcribes speech into editable, animated captions in 40+ languages, reframes landscape video to vertical, and exports captioned MP4 or SRT and VTT files for TikTok, Instagram Reels and YouTube Shorts.
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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
The hardest part is taking a loss in an experiment is not intuitive if you only always go by positive revenue metrics you will burn yourself to the ground.
Taking a Revenue Loss in an Experiment Is Not Intuitive — But It Is Necessary
Jim's operating principle at Duolingo: accept that some tests will show negative revenue impact and ship them anyway if they serve the 100-year version of the company. Over-optimising purely for short-term revenue metrics compounds the premium trap — it feels good each quarter until the brand is hollowed out.
We reached out to a bunch of plant retailers — online, in person, brick-and-mortar — and basically said 'we will help your customers have a positive outcome with your product, can you put in our little QR code flyer.' Now when these retailers ship out a new plant every one has this little QR code in it. It led to our first 15,000 users.
QR codes in retailer plant shipments drove first 15,000 users
Greg solved 'I just got a plant, now what?' so Alex partnered with plant retailers to slip a branded QR code into every shipped plant. Unboxing became the install moment — and the pitch was framed around the retailer's outcome (helping their customer succeed), not Greg's growth. The single channel produced their first 15K users with zero ad spend.
There's a play for whatever you're stuck on.
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