“a lot of the artistic part of audio only is actually being washed away because everyone wants to just grow grow grow and they're going to video I'm actually curious about how do we take this audio first experience and make a video out of it make an amazing audio product and then video will come second”

Audio-first beats video-first — production depth video chasing can't replicate

Most podcasters are migrating to YouTube-style conversational shows because clips distribute easily, but that washes away audio's depth. The shows that build the deepest engagement are audio-first because the format puts the host inside the listener's head. Optimize for ear-only consumption (production quality, narration, sound design) first; treat video as downstream.