“Content creator apps with creator subscriptions — that's currently a huge pain and we get tons of customers coming to RevenueCat: can you solve this? The answer is no because Apple doesn't support it. So Apple is specifically saying they're working on this.”

Advanced Commerce APIs signal Apple is finally opening complex monetization — creator subscriptions and multi-app bundles are coming

Apple's Advanced Commerce APIs, announced at WWDC 2024, explicitly acknowledge that the standard IAP model cannot serve creator subscription platforms, complex SKU bundles, or multi-app content. This is a structural unlock that enables business models — Patreon-style creator tiers, bundled content across apps — that were previously impossible on iOS. Developers building in these categories should register for the partner program early.