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“do not go there with 20 a day it's money love like you're not going to learn anything but you can't really make the machine work at all not going to pass threshold there's a bunch of like criteria and that minimum bar of the amount you can put to actually start seeing something.”
Spending $20/day on algorithmic ad platforms is money wasted — the machine can't learn
Modern ad platforms (Meta, TikTok, Google UAC) require enough conversion events to feed their optimization algorithms. At $20/day you'll almost never generate the 10–20 daily events per campaign needed to exit the learning phase. The result: premium CPMs, garbage traffic quality, and nothing learned. Petit's floor is $10–20K/month before algorithmic channels make any sense.
T
Thomas Petit
Independent App Growth ConsultantIndependent consultant who has managed tens of millions in paid UA ad spend across hundreds of subscription apps; known for blunt, framework-first advice on when paid UA actually works.
Sub Club by RevenueCat
What it Takes to Succeed with Paid User Acquisition· 12:12