Founder Playbook

Mindset
we I think we fixed all the details about the acquisition over WhatsApp on two weeks it went it went so fast and for us like Tom and I it was a clear signal that we were working in the same way

Pick acquirers by cultural fit, not check size

A WhatsApp deal closed in two weeks with a middle-school-friend founder beat HubSpot-sized offers that meant losing product control. Cold-DM founders you admire years before any deal — relationship-first M&A closes faster and keeps the product alive post-sale. The check size matters less than whether the acquirer ships the way you do.


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Thibault Louis-Lucas
Tweet Hunter / Taplio (exited to lemlist) · TypeframesSold $10M SaaS · acquired Typeframes (0→$4K MRR in 3 months)
The Bootstrapped Founder
Thibault Louis-Lucas — Selling a $10M SaaS and Building Another One· 24:40
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