Founder Playbook

Pricing
Ty frame was not a subscription based product I switched it to a subscription based products and from September to December we went from zero to 4K in monthly recurring revenue and it's still growing

Convert one-time-purchase acquisitions to subscriptions immediately

When acquiring a small product that lacks recurring revenue, switching the pricing model to subscription is the single highest-leverage change. Thibault took Typeframes from $0 to $4K MRR in roughly three months purely by changing monetization, before touching features. The pricing model often matters more than the product to MRR growth.


T
Thibault Louis-Lucas
Tweet Hunter / Taplio (exited to lemlist) · TypeframesSold $10M SaaS · acquired Typeframes (0→$4K MRR in 3 months)
The Bootstrapped Founder
Thibault Louis-Lucas — Selling a $10M SaaS and Building Another One· 36:40
More tactics from Thibault Louis-Lucas