“If you have one single price point basically everybody who doesn't hit that price point is thrown away so they generate Zero versus like have some price discrimination some products on the way down so that like you can monetize.”

One price point discards everyone below it — consumables and hybrid tiers capture the floor

A single subscription price is a cliff: users either pay it or generate zero revenue. Hybrid monetization — consumables, lower-tier subscriptions, or a la carte purchases — converts users who can't or won't pay the flagship price into paying customers. On Android especially, the gap between subscribers and non-payers is mostly a missing price-point problem, not a willingness-to-pay problem.