“I created one post on Reddit that essentially went viral — and it wasn't even that viral, it got like 400 upvotes… but that led to like a thousand people that signed up for my email list and then led to the first customers.”

One Reddit post drove 1,000 signups and the first paying customers

First traction didn't come from a launch — it came from a single Reddit post that barely cracked 400 upvotes but drove 1,000 email signups and the first paying customers. Study top posts in your target subreddits, mimic the 'secretly showing off a startup' format, and keep posting until one lands.