“if you do things in public and assume that everybody wants to love you you're going to fail people like you find you and people like exactly in your mindset in your wavelength are going to embrace you”

Aim for resonance with a tight niche, not universal approval

Calibrate the public-facing voice to a specific archetype (solo founder, bootstrapper, indie maker). Stop optimizing for broad appeal — track whether the right-fit subset is engaging, and treat indifference from outsiders as a feature, not a bug. The audience that finds you on your wavelength is the one that converts.