“the way we got it off the ground was we would share it with some people people would use it in like Discord communities a little bit to help out we kept on improving it we kept on listening to the customers and it grew to 10K a month fairly organically as it got to a much better place and to a good place where we felt pretty confident we reached out to a couple people on YouTube to make videos about it”

Stay in Communities Listening Until Organic Growth Reaches Ten K MRR

Before turning on any paid or influencer channels, Sebastian's team spent months seeding the product quietly in Discord servers and iterating on feedback. They treated $10K MRR as the proof threshold that the core product experience was genuinely worth recommending. Only then did they greenlight external promotion.