Founder Playbook

Launching
We're looking for products that are not just thin features that can capture transitory opportunities. We're looking for teams that are extremely opinionated about a specific use case and will build out and productize the models in a way that it's much more compelling, easy to use, and more effective than what a broad-based LLM platform will do.

Be opinionated and verticalize — thin features get price-competed to zero

Thin AI wrappers get price-competed to zero as labs ship the same capabilities natively. Durable consumer AI apps are opinionated, verticalized, and productize models in ways general LLM platforms won't bother to — that's the defensibility moat.


O
Olivia Moore
Andreessen Horowitz (a16z)$1M+ ARR per employee in portfolio companies · 21% YoY non-game app growth · top AI apps monetize at 2x ARPU of pre-AI peers
Sub Club by RevenueCat
App Revenue Is Booming and It's Not Just AI Apps· 12:00
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