“step one do your niche research before you even start coding because you need to find proofs proof that you have competitors on Tik Tok and proof that these competitors have viral videos on Tik Tok as well tik Tok search is your best friend and creator search insights also on Tik Tok is your best friend too”

Prove Competitors Have Viral TikTok Videos Before You Write Any Code

Their first validation step happened entirely on TikTok, not in a spreadsheet. They required two proofs before coding: competitors exist in the niche, and those competitors have viral videos — using TikTok search and Creator Search Insights as the only research tools.