“I love what you've done on the homepage too where you show just how recently you updated the product here is the feed of like the GitHub commits that just integrates into to your website”

Show the GitHub commit feed on the landing page

For a $200 one-time purchase, buyers need positive recency signals that the product won't be abandoned. Embed a live GitHub commits feed on the landing page — it turns 'is this still maintained?' anxiety into a positive trigger. Free, automatic, and directly addresses the #1 objection to lifetime-license tools.