Founder Playbook

Retention
there's something really nice about this human connection a lot of people are lonely today some things you almost don't want to automate but but the the boring stuff definitely

Automate the boring layer, never the human-to-human connection

Louie automates transcripts, threads, event registration, and a fine-tuned chatbot for course Q&A — but deliberately keeps member-to-member contact manual. Loneliness is the actual problem the community solves; over-automating the relational layer would gut retention even as it cuts cost. Draw the line: automate admin, leave the high-signal human touchpoints alone.


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Louie Bacaj
Small Bets / Various Info ProductsEx-Walmart engineering leader · ~10 small bets/year portfolio
The Bootstrapped Founder
Louie Bacaj — Betting Small to Win Big· 30:40
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