“I placed probably 10 different small bets in 2022 and I made money I wasn't eating Ramen I was eating steak a couple of courses a cohort course a couple of recorded courses a book all these things I did in 2022 I started a newsletter I started a podcast”

Trade one big bet for ten small ones a year

Louie had been eating ramen on VC money trying to build one SaaS. The mindset shift: stop betting everything on one idea. In 2022 he shipped roughly 10 small bets — cohort course, recorded courses, a book, a newsletter, a podcast — and made enough to stop eating ramen. Diversification across cheap shots beats betting it all on one swing.