Founder Playbook
Mindset
“every time I felt imposter syndrome it was in the process of me like seriously leveling up... if I am feeling that fear it means I'm on the right track it means I'm doing something that matters to me it means like I need to do everything I can to push through it cuz PS it doesn't ever go away doesn't ever go away”
Imposter syndrome is a signal you're leveling up — push through it
Reframe imposter syndrome from "a problem to fix" to "a signal to lean into." The feeling shows up exactly when you're crossing into territory that matters. The bad news: it never goes away, even at much later stages. The good news: that's fine. The required skill isn't making the fear stop, it's building self-belief that you can act despite it. Track moments when imposter syndrome predicted leveling-up — that history is your evidence next time.
K
Kasey Jones
Growth Strategy Coaching / Power Year PlatformGrowth strategy coach for CEOs and small business owners — co-launched the Power Year Platform cohort with Erica Schneider. Built a personal platform on LinkedIn (video) and Twitter through strategic vulnerability after a serious dog attack and a degenerative neurological condition shaped her writing voice.
The Bootstrapped Founder
Kasey Jones — The Art of Strategic Self-Revelation in the Digital Age· 44:50