Founder Playbook
Mindset
“I thought that resilience was having a terrible situation finding the Silver Lining and like moving on and he really taught me that it's like no girl like you haven't dealt with it you haven't processed it... if you are really struggling you feel like you should be able to talk about something and you aren't yet I would say it's because you haven't given yourself time to grieve”
Process grief before you write about it — silver-linings aren't healing
If a topic still hurts to write about, the right move isn't to publish through it for content — it's to grieve it first. Silver-lining narratives skip the processing step and end up storing the experience in your body unprocessed (per her therapist). The healthy sequence: feel the loss fully, give yourself time, then write — and the writing becomes integration rather than performance. Don't monetize unprocessed pain.
K
Kasey Jones
Growth Strategy Coaching / Power Year PlatformGrowth strategy coach for CEOs and small business owners — co-launched the Power Year Platform cohort with Erica Schneider. Built a personal platform on LinkedIn (video) and Twitter through strategic vulnerability after a serious dog attack and a degenerative neurological condition shaped her writing voice.
The Bootstrapped Founder
Kasey Jones — The Art of Strategic Self-Revelation in the Digital Age· 36:00