“I really believe strongly in also just spending a few hours just completely immersing yourself in the language you'll have this extra benefit on top of that with the messaging for the copy side of it where suddenly your language becomes more human it starts to resonate more.”

Immerse Yourself in User Reviews to Write Copy That Sounds Human, Not AI

AI can summarize reviews fast, but the human fluency that makes copy actually land comes from extended immersion. Daphne recommends spending several hours reading reviews directly — not just logging themes — until you start to absorb the specific words, phrases, and emotional textures users actually use. The output is copy that sounds like the user wrote it, not a marketing team.