“I delayed jumping into the what I call arena to optimize for income and financial security the problems you get to solve when building and growing a software product these days are so highly leveraged and applicable to almost any online business Mastering them would be worth more than any income you can generate in a year or two”

Choose Skill Leverage Over Income When Deciding What to Build Next

Ivan spent years running a profitable dev agency but recognized he was trading time for money with a hard ceiling on growth. He argues that the compounding value of learning to build and distribute software products outweighs the short-term safety of a high salary or service business. Choosing leverage over income — especially early — unlocks asymmetric upside.