“niche down as much as possible I only need 0.1% of the market and I'm good”

Niche Down Until You Only Need 0.1% of a Validated Market

Fernando targets already-validated markets (resume builders, carousel tools) but narrows the scope so sharply that giant competitors can't follow without alienating their broad user base. Because he needs a tiny slice to be profitable, he can out-specialize any VC-backed competitor who must serve a broad audience to justify their scale.