Founder Playbook
Product
“we take a good hard look at public GitHub profiles to see who's engaged in what... we look for those that build side projects on their own that can identify a user pain point and like really build and be obsessed with that... it just becomes a referral flywheel”
Screen GitHub profiles before interviews to hire product-minded engineers
ElevenLabs screens engineering candidates' public GitHub profiles before the first interview, looking specifically for developers who independently build and ship side projects. This filters for product-minded engineers who own outcomes rather than just close tickets. These hires then attract similar people through referrals, compounding the culture without diluting the founding character of the team.
J
Jack McDermott and Tanme Jane
ElevenLabsLeading AI voice lab running 10-12 internal speedboat teams of ~12 people each, shipping at a monthly-launch cadence with 300-400 total employees.
Sub Club by RevenueCat
How ElevenLabs Ships So Fast With Small Teams· 30:34