Founder Playbook
Shipping
“It was a problem I myself had experience with, so I knew there was something there. So I built the simplest MVP. I ended up building the MVP in about 2 weeks and I started marketing right away on Reddit. I got my first MRR and even more purely off Reddit.”
Ship a 2-week MVP and start marketing on Reddit the same day
Diego compressed everything: 2-week MVP, no waitlist, no pre-launch — start posting on Reddit the day the product is usable. The same compression worked for first MRR and got him to $17K within four months. Marketing on day one is what made the speed pay off.
D
Diego
App Alchemy$17K MRR
Starter Story
How I Used Reddit to Hit $17K MRR (With ZERO Audience)· 2:06