“I used to text every single paying customer for 6 months asking for feedback i just add "Hey I'm Dennis the founder of Yadafone i would be thrilled to know what you think about the app and how your experience was so far."”

Text Every Paying Customer Personally for Six Months to Catch Problems

Dennis sent personal messages to every paying customer over his first six months, using the responses to understand which user segments were being served best and to surface complaints before they turned into public bad reviews. He acknowledges the approach is time-consuming and draining, but credits it with shaping the product's direction and keeping churn low.