Founder Playbook
Shipping
“I can do something faster than anyone else not necessarily because there's something magic about me but it's just there's no… sprint planning meeting, no breaking up the features — I just open up Xcode and start working.”
Solo Dev Speed Advantage: No Coordination Overhead
The single most underrated advantage of a solo developer is elimination of coordination costs. David can go from idea to shipped code in days; a five-person team needs meetings, specs, and handoffs that can take weeks for the same output. That speed matters most at the moment a new platform API is released — where being first captures outsized attention.
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David Smith
Widgetsmith (indie)50M+ app downloads; launched 56+ apps over 13 years; Widgetsmith went #1 on App Store after TikTok viral wave; all driven without paid marketing
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Reaching 50 Million App Downloads!· 21:08