“For this app I partnered with a content creator that was already in the niche... his videos were able to drive a bunch of traffic to the app, like thousands of downloads. Once one of these videos starts to perform well you can get more videos like that made with other creators so you can have people just repeat formats that are working for you.”

Launch With One Niche Creator Then Clone The Winning Format Across More Creators

Connor's 0-to-$20K/month playbook starts with a single niche-matched creator to seed the app. Once one video pops organically, he commissions other creators to replicate the exact format — and the proven UGC library doubles as his paid-ads inventory once he's ready to scale.