“if you're a developer and you're trying to build developer tools good luck on the bottom line... these people are very frugal and they can build it themselves everything looks like a rip off to them. You want to build for people who can't build and then what you build seems like magic”

Sell access to devs, not products to devs

Stop selling to indie hackers and developers directly — they're frugal, will build it themselves, and see everything as overpriced. Instead, become the gathering place for them and sell ACCESS to that audience to businesses with budgets: dev tool vendors, VCs, SaaS companies who need to reach builders. The community is the moat; the buyer is on the other side.