“marketing and distribution matters way more than your idea than your app how great it is If you don't have a vision for how you will market it and distribute it then I just don't even think it's worth building... first time founders think about product second time founders think about distribution”

Refuse to build unless you have a written distribution plan

Before writing code, write down your specific distribution plan: which 3 creators will you DM, which 2 subreddits will you post in, which keywords will you target in the App Store, what waitlist target you're aiming for. If you can't name concrete channels and people, don't build the thing yet. The repeated maxim: first-time founders obsess over product, second-time founders obsess over distribution.