“pick one workflow productize it and if you can build the requiring layer on top don't try to build a platform pick the most common most painful workflow and turn it into repeatable stepbystep product for us it was a state doicile change we didn't try to solve all of the international taxation we solved one thing really well”

Productize one painful workflow — refuse to build a platform

Resist the "platform for X" instinct on day one. Identify the single most frequent, most painful workflow inside your category and turn it into a tightly scripted step-by-step product with a recurring subscription on top. Savvy Nomad picked state-domicile-change, not all of international taxation. The narrower the wedge the easier it is to dominate, price, and expand from later.