Founder Playbook
Content
“if you like if if you have a problem with packaging your your video in a way that is intriguing or interesting enough to be clicked on what it really is most likely is you not being confident enough with the quality of your own video because if your video is good enough it won't really matter why they clicked on it in the first place”
Clickbait is just confidence in your video
If a "clickbaity" title feels icky, the real problem is usually doubt about whether the video pays off. Make the video genuinely good, then let the packaging be as intriguing as it needs to be — viewers won't remember the hook, they'll remember the value. Stop punishing your reach to protect your ego.
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Aprilynne Alter
Aprilynne Alter (YouTube)Educational YouTuber relaunching from scratch — second channel teaching YouTube growth after burning out on the NFT niche.
The Bootstrapped Founder
Aprilynne Alter — Behind the Scenes of a Successful YouTuber· 29:10