“Make a list of all the subreddits where my ICP is hanging out — at least 15 subreddits. Any subreddit greater than 5,000 members is okay. Smaller subreddits are sometimes better — niche audiences, simpler rules, mods are more forgiving. Post on one subreddit per day, tweak the copy, repeat. Never post on all subreddits in one day — people see the overlap.”

Post one Reddit demo per day across 15+ niche subs with UTMs on every link

Aayush built a 15-subreddit list (5K+ members each, favoring smaller niches), then posted one video demo per day to a single sub, tweaking copy between posts and tagging every link with UTMs by feature, date, and subreddit. This avoided spam-pattern detection from overlapping audiences while giving him clean attribution on what actually converted.