“there's another arm of it that's going to be fully outsourced content production that's going to be the contact us for pricing because I can't do that for every company because it starts to feel weird and so there's going to be just way fewer opportunities there”

Use 'contact us for pricing' when delivery is the real bottleneck

For high-touch services where Aaron personally does on-camera work, he deliberately hides pricing. The friction is the point: it caps inbound to a volume he can actually deliver on and signals scarcity. Public pricing is for productized offerings; bespoke work needs a conversation gate.