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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
Dude, it's close to 100% margin product. I'd say we're probably operating around 90% net margins when it comes to the sale.
90% net margins are achievable while OpenAI credits stay this cheap
AI wrappers running on current OpenAI pricing produce 90% net margins because inference is the only meaningful cost and it's currently subsidised. That window won't last — model providers are clearly running customer acquisition — so the time to capture margin is now, not in 18 months.
If you have a discounted plan inside your subscription group, Apple will automatically offer it as a downgrade option in the cancellation flow. You get a win-back path for free — without building any custom cancel flow infrastructure.
Add a discounted plan to your subscription group — it becomes a built-in win-back in the cancellation screen
Moore surfaced an underused App Store mechanic: when a user initiates cancellation, Apple's native cancellation sheet can present a lower-tier or discounted plan if one exists in the same subscription group. This creates a passive win-back that requires zero engineering — just product configuration. Adding a $2.99 annual plan next to a $9.99 annual plan effectively creates a price-sensitive churn hedge inside Apple's own UI.
There's a play for whatever you're stuck on.
Read all 2722 playbooks
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