
Flowi
Turn Boring Data into Cinematic Videos in Seconds
Design Tools·AI & Machine Learning
About
Flowi is an AI-powered platform that turns data into engaging video charts and visual stories in seconds.
Instead of spending hours on complex tools or outsourcing animation work, users can simply describe what they want in a single sentence. Flowi instantly generates dynamic, shareable visuals such as bar chart races, comparisons, and animated data stories.
The platform is designed for creators, marketers, analysts, and teams who want to communicate insights quickly and effectively. From idea to animation, Flowi removes the technical barrier and makes data storytelling accessible to everyone.
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What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
I wanted to believe my best customers thought of us as an innovative new customer education tool. The hard truth is that they didn't think of us as that. They actually thought of us as a pop-up tool. If our best customers think of us as a pop-up tool, you can extrapolate and say a bunch of other customers who think of us as a pop-up tool might pay us some money.
Listen to how your best customers describe you, not how you describe yourself
Sean and his co-founders insisted they were an 'education and loyalty tool' for a year with only two customers. The unlock was admitting their happiest customers already had a different word for the product (pop-ups) and rebuilding the entire company around that word. Positioning is downstream of how the market already categorizes you.
We went on Craigslist and started saying 'hey, we're looking for people to weigh their plants every day twice per day for a couple months.' We had hundreds of responses. People thought it was cool to be doing citizen science — we ended up with people in Berlin and Sydney.
Crowdsource training data on Craigslist — citizen-science weight-tracking
Greg needed global plant water-loss data to train its ML model. Rather than build a warehouse, Alex hit Craigslist and got hundreds of volunteers — including across hemispheres (which mattered for solar-radiation modeling). The product's ML core was trained on data they didn't pay for, contributed by people who liked the mission.
There's a play for whatever you're stuck on.
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