Benchrate
Maker pricing workbooks for fair, confident pricing
Productivity·Education·Finance
About
Benchrate sells downloadable pricing workbooks for solo makers who want to quote work without guessing. Each workbook is a spreadsheet for one craft: laser cutting, CNC routing, FDM 3D printing, resin 3D printing, resin casting, sublimation, vinyl and HTV, screen printing, embroidery, candle and soap making, and woodworking.
You type in your own shop numbers. The sheets help you account for costs that are easy to skip: material yield, scrap, failed prints, and machine wear such as laser tube hours, endmills, nozzles, FEP film, LCD panels, printhead life, and blade life, plus setup time and the hours you spend making the piece. The result is a cost per job, a cost per unit, and a view of what is left after materials, waste, and time, using a margin you choose. It does not pull live sales data and it does not claim a recommended price for your market. It only calculates from the figures you enter.
The woodworking sheet covers board foot yield, finish coats, and shop rate. The candle sheet covers batch yield, fragrance load, and cure time. Embroidery covers stitch count, thread, and needle life. Screen printing covers setup cost per color and screen life. Resin casting covers mold life in pulls and bad pours. Sublimation covers blank cost and rejects. Vinyl covers roll yield and weeding time.
There is one workbook per craft, sold separately, and a bundle that includes all eleven. Current prices are on the Payhip shop. These are Google Sheets and Excel files, not a web app, not a course, and not a directory. If you run a one-person shop and your quotes have been built on material cost alone, the workbooks are a place to put the rest of the job on the same page.
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FounderPlaybooks.
What other founders did to grow.
2722 dispatches from hundreds of founders, pulled from the week's best podcasts.
today if I were giving that advice like right now totally net new I would say pick two social networks... and then meanwhile build your like owned platform which would be like probably your email list maybe it would be like your show right like the thing that you own that isn't beholden to algorithms
Pick two social networks plus one owned channel
Two social networks is the new minimum for hedging platform volatility — but you must show up in each as a community member, not a megaphone. Pair that with one owned channel (email list or show) that no algorithm can take from you. That's the distribution stack. Sprawl across 5 platforms and you'll do all of them badly.
Every time you do a test like lifetime versus something else the something else is going to lose because people are not looking at what is the LTV of that something else — if they would have bought a yearly subscription they are bringing you €300, not €250.
Lifetime plans always "win" A/B tests when teams forget to compare against projected LTV
A lifetime plan generates immediate revenue that makes any alternative look like a loser in a naive A/B test. The fix is to model the projected LTV of the competing plan — annual subscribers who renew 3-4 times are often worth more in net present value than a one-time lifetime purchase. Never compare a lump-sum option against a recurring one without doing the LTV math first.
There's a play for whatever you're stuck on.
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